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Cards: The Next Paradigm
The benefit of using cards to design a digital interface is huge. Many good articles are already talking about why cards are the future of the web. In short, “a card” is a simple metaphor that is easy...
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The Positive Impact of Good UX on Non-profits
At Plant we do a lot of work with non-profits and are therefore always on the lookout for ways to up their impact so we can help increase awareness and generate as many donations as possible. That’s...
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Micro UX Macro Effect
Of the many UX and design trends predicted for 2014: flat UI, mobile first, yet more scrolling, less text, minimalist navigation, video backgrounds – one that we’re especially loving is micro UX. This...
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Fearing the Long Format
We find ourselves easing client fear of long formatted pages quite often – with fair reason given the holy position “above the fold” design has occupied for so many years. A recent article from...
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Let’s Talk About the Weather
Weather driven personalisation is capitalizing on an estimated $3 trillion in private sector business – via everything from mobile app and social mobile ads, to email campaigns to in-store digital...
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Collaborative Kick Starts
A recent article from Ryan Holms (Founder of Invoke) tackles the age old question of what start-ups should prioritize – design or engineering? Answer? Both. There isn’t anything under the hood without...
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Container Model Content
There has been a lot of very relevant discussion lately about container model content and COPE methodology (Create Once, Publish Everywhere). The approach speaks well to addressing issues of layout...
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Evolving the Touchpoint
Touchpoint. It’s one of those 500 buzzwords we see and hear and use on a daily basis and take for granted as far as givens are concerned. We know our clients (and clients customers) are interacting...
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12 Step Landing Page Rehab
Had a look at your Google Analytics stats lately? If not, you may want to have a look at those conversion rates – have they dropped, decreased or just never been where they ought to be? If it looks...
View ArticleWhere Ecommerce goes wrong
You may laugh, but this kind of stuff happens online all the time. And it’s not limited to Ecommerce – there are online donation flows, sign-ups, nomination forms, you name it – all of which can...
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